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Oct
16
Crafting a Winning Capability Statement: Your Key to Government Contracting Success (Live Webinar)
A well-crafted capability statement is your business’s calling card in the government contracting world. This webinar will walk you through the essential elements of creating a powerful capability statement that effectively highlights your company’s strengths, expertise, and value proposition. You will learn how to tailor your statement to meet the needs of government agencies, making your business stand out in a competitive marketplace. Get Free Assistance with Government Contracting The APEX Accelerator Team will discuss the free services offered to small… Find out more »
Oct
17
AI Kickstart: Introduction to ChatGPT
Presented In Partnership with elKay Advisors Learn how to get started with AI and use ChatGPT to simplify tasks, improve efficiency, and explore new possibilities for your business. This webinar will walk you through the essentials, from navigating the platform to creating effective prompts, giving you a strong foundation to integrate AI into your daily work. You’ll learn: How to access and use ChatGPT across different devices. Best practices for crafting prompts to get the most accurate responses. Practical ways… Find out more »
Oct
24
Is Your Business Ready for Government Contracting? (Live Webinar)
In partnership with WCEC Women’s Business Center Are you a small or medium-sized business eager to expand your market by securing government contracts? This live webinar is designed to give you an overview of the knowledge and skills necessary to navigate the complexities of government procurement processes. Whether you’re new to government contracting or looking to refine your approach, this program covers essential topics to ensure your business is prepared to meet the rigorous standards and requirements for federal, state,… Find out more »
Oct
29
Navigating Social Media for Small Business Success
Presented In Partnership with Kearny Bank Managing social media can be overwhelming for any small business owner. In this interactive workshop, participants will learn practical strategies to navigate social media platforms effectively and build a strong brand presence without breaking the bank. From content creation to engagement tactics, this workshop will equip small business owners with the tools and knowledge needed to leverage social media for business growth. In this workshop we’ll cover: • The importance of social media for… Find out more »
Oct
29
Introduction to Franchising (Live Webinar)
Presented in Partnership with the County of Union, NJ Take Control of Your Life and Your Career! Are you considering entrepreneurship as a career option, but want a proven business model to get your goals more quickly and safer? Would you like to run a business of your own that will provide greater autonomy and independence, but are not sure how to find, or choose, the right business for you? This workshop will provide you with a comprehensive view of… Find out more »
Nov
1
Pricing for Small Business Profitability (Live Webinar)
Presented in Partnership with HCEDC and NJSBDC NJCU One of the most difficult decisions business owners face is how much to charge for their product or service. Understanding which price points motivate or dissuade consumers from purchasing is key to setting the right price. During this workshop, we will focus on the following: Types of pricing strategies Finding your break-even price Determining cost structure Marketing impacts on pricing The workshop includes an interactive activity that helps participants to determine their… Find out more »
Nov
5
Intellectual Property Basics (Live Webinar)
Presented In Partnership with the County of Union, New Jersey You may not realize it, but if you own a business (or are thinking of starting one), you have (or will have) intellectual property assets that need legal protection! Do you have a business name or brand? How about trade secrets such as price lists, customer lists, supplier lists, recipes, etc.? Too often, business owners do nothing to protect these assets and then suffer the consequences when they are lost… Find out more »
Nov
6
Pricing Series – Part 1: Elements of an Adequate Proposal Indirect Costs and Rates
Presented in Partnership with the Defense Contract Audit Agency Your local APEX Accelerator and the National APEX Accelerator Alliance (NAPEX) are excited to announce the upcoming DCAA Pricing Series, including Elements of an Adequate Proposal and Indirect Costs and Rates. Proposals are contractor prepared packages made in response to government solicitations and include the contractor’s budgeted costs for the projected period of performance of the solicitation. Experts from DCAA will discuss the requirements of these proposal packages set forth in… Find out more »
Nov
13
Marketing to the Government: Strategies for Winning Contracts (Live Webinar)
Breaking into the government marketplace requires more than just meeting qualifications—it demands effective marketing strategies. In this webinar, you’ll learn how to navigate the unique aspects of the government procurement process. We’ll cover how to develop a targeted marketing strategy, effectively communicate your value proposition, and leverage online tools for outreach. By the end of this session, you’ll have the insights and strategies needed to market your business effectively to government agencies and improve your chances of securing valuable contracts.… Find out more »
Nov
14
Holiday Marketing (Live Webinar)
Presented In Partnership with NORWESCAP-Sussex Deck the Halls (and Your Sales!) with UCEDC & NORWESCAP-Sussex: Holiday Marketing Workshop Turn the holiday season into your most profitable one yet! Join UCEDC and NORWESCAP-Sussex for this FREE workshop designed to help you leverage the power of online marketing to attract customers and boost sales during the busy holiday season. In this interactive workshop, you’ll learn: Master Google Business Profile: Discover how to optimize your Google Business Profile to ensure your… Find out more »