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Oct
19
Free
Unlocking the Secrets of Government Contracting (Live Webinar)
In this webinar, we'll share the secrets to becoming a sub-contractor, among other essential practices, to get you the clear directions you need to get started in government contracting. No matter what you are selling, somebody in the federal or state government is probably interested in buying it! Find out more »
Oct
20
Free
Marketing Research Tools for Small Business (Live Webinar)
In this webinar, you’ll gain a practical understanding of marketing research techniques and tools. You’ll learn how to develop a marketing strategy by utilizing free resources to access customer demographics, spending habits, and possible trends in your industry. There will be particular emphasis on how to target your best potential customers and minimize wasted exposure, helping you deliver your products and services cost-effectively. Find out more »
Oct
21
Free
Marketing Essentials for Small Business (Live Webinar)
Effective marketing is vital to ensure the survival and growth of any small business. It does not matter what products or services a business provides. The truth is that effective marketing cannot be ignored and is essential for any successful company. This workshop will teach you about marketing concepts and how they link to the growth strategy of your business as well as provide you with a solid understanding of market analysis and how marketing influences customers. Find out more »
Oct
28
Free
BUSINESS SURVIVAL SERIES part 1 of 4: Business Reassessment (Live Webinar)
Small businesses should have a plan to enhance their customer experience, as well as their customer-focused strategies coming out of a crisis. This workshop reemphasizes the fundamentals of business ownership, with a focus on refreshing the business plan for sustainability. Find out more »
Oct
28
Free
Marketing Research Tools for Small Business (Live Webinar)
The use of market research tools is an essential element for small business success. There are free, invaluable tools businesses can use to monitor customers' reactions to their products or services, measure the impact of a marketing campaign and create an open communication connection with their customers. Learn how you can use these free tools to make informed marketing decisions for your small business in this live workshop. Find out more »
Nov
2
Free
Navigating the Registration Process for SAM (System for Award Management) – Live Webinar
The System for Award Management (SAM) is a government system that serves as a central registration point for businesses who want to sell their products or services to the federal government. In order to do so, however, they are required to register their business in SAM. In this webinar, we’ll walk you through the registration process. You’ll also learn about what information you need to register, why a business should apply for a SAM’s number and much more. Find out more »
Nov
4
Free
BUSINESS SURVIVAL SERIES part 2 of 4: Marketing Strategy (Live Webinar)
This workshop reviews marketing principles, SWOT analysis and target marketing to businesses reevaluate marketing communications in this new environment. Find out more »
Nov
11
Free
BUSINESS SURVIVAL SERIES part 3 of 4: Basic Financial Statements & Profitability (Live Webinar)
Understanding your financial statements is fundamental for maintaining your business profitability. This workshop focuses on the Balance Sheet, Profit & Loss Statement and Cash Flow Statement to determine what changes may be required to maintain profitability. Find out more »
Nov
18
Free
Defense Contract Audit Agency (DCAA): Proposal Adequacy (Live Webinar)
During this webinar, we'll provide an overview of how proposal adequacy is determined through discussions on Federal Acquisition Regulation (FAR) and Defense Federal Acquisition Regulation Supplement (DFAR). We'll also discuss proposal adequacy requirements for cost elements such as Direct Labor, Material, Subcontracts, Other Direct Costs (ODCs), and Indirect Rates. Find out more »
Nov
18
Free
BUSINESS SURVIVAL SERIES part 4 of 4: Projecting Financial Results (Live Webinar)
This final workshop in the series will emphasize the importance of effectively projecting sales, expenses and cash flow to monitor the health of the business. Find out more »