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Introduction to Entrepreneurship
Presented in partnership with the NJSBDC at Stockton University
Starting a small business is a rewarding but risky proposition. Before you hang the “Open for Business” sign or get in too deep in your new venture, you should take an honest look at your preparedness to succeed.
This free workshop, a preview of our Entrepreneurship 101 course, will guide you through the assessment process and introduce you to the tools you’ll need to start and grow your business. You’ll be better prepared to:
- Determine if you have the traits necessary to be a business owner
- Identify your strengths and weaknesses and how they fit with business ownership
- Assess the feasibility of your business idea within your targeted market
- Conduct market research, business planning, and financial projections
Learn from an expert
Training and Technical Assistance Officer
Beth brings a rich background of education, entrepreneurship, and outreach to her role on UCEDC’s training and technical assistance team. A small business owner herself, she was most recently the co-founder and director of an award-winning yoga studio in Collingswood (and UCEDC microloan client!). Prior to that she spent five years as a high school English teacher and 10 years as a community educator at Philadephia-based nonprofit organizations. And don’t forget her stint as a member of The Trolleyvox, an indie pop group that recorded five albums (find them on iTunes!)
Beth’s eclectic experience serves her clients well – she understands the challenges of running a small business having done it herself. She brings a creative approach to problem-solving and opportunity-finding thanks to her artistic talents. And as a long-time educator, Beth excels at delivering engaging and practical business content for start-up and experienced owners alike.