Presented in Partnership with Hudson County Economic Development Corporation, 

Hudson County Chamber of Commerce, and The Jersey City Economic Development Corporation (JCEDC) 

Workshop Overview

Help more customers find your business online. In this workshop, you’ll learn how Google Search works and how to improve your website’s visibility using Search Engine Optimization (SEO).

We’ll also introduce key Google tools that support your marketing efforts, including Google Business Profile, Google Trends, Search Console, and Google Ads.

By the end of the session, you will:

• Understand how search results are determined
• Identify ways to improve your website’s visibility
• Explore tools that help you reach more customers online

About the Digital Marketing Workshop Series

This workshop is part of UCEDC’s four-part Digital Marketing Workshop Series, designed to help small businesses strengthen their online presence, reach more customers, and make informed marketing decisions using Google tools.

Attend one session or join the remaining workshops to build practical skills you can apply immediately.

Hudson County Business Owners

Eligible Hudson County business owners will receive free one-on-one counseling following the workshops. Additional details will be shared during the series.

Continue the Series

Register for the remaining sessions:

• Use YouTube to Grow Your Business – Fall
• Make Better Business Decisions with Analytics – Fall