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Digital Marketing and Social Media (In-Person)
December 2, 2025 @ 6:00 pm - 7:30 pm
Presented in Partnership with the City of Plainfield
Please note this is an in-person workshop located at: Plainfield City Hall Library
Digital marketing is an essential part of promoting your business in today’s world, and social media platforms play a critical role in engaging your audience. Our Digital Marketing and Social Media workshop is designed for beginners looking to understand how to incorporate digital strategies into their overall marketing efforts.
This interactive session will guide you through the fundamentals of digital marketing and help you leverage these tools to enhance your organization’s promotional mix. Topics include:
- Building a strong foundation with your website to communicate content effectively
- Integrating digital marketing strategies into your overall promotions
- Understanding the basics of Search Engine Optimization (SEO)
- Identifying the best social media platforms for your business
By the end of this workshop, you’ll gain a clear understanding of digital marketing principles and how to balance these with traditional methods for a more effective approach.
Join us and take your first step toward a successful digital strategy!
UCEDC offers free services for small businesses interested in exploring government contracting opportunities. To get started with a personal consultation, please click Assistance Request, enter your contact information and you will be contacted by a member of our APEX Accelerator Team.
Learn from an expert
Tanesha Halstead
Training Officer
Tanesha Halstead, a Business Tech Strategist, Coach, and Course Creator, simplifies administrative tasks for small business owners using tech solutions. With 15+ years in business and tech, including four years refining systems for client retention and team productivity, Tanesha brings a wealth of expertise. She blends innovative automation with purpose and personal connections, helping small business owners operate more effectively to save time and money. As a Fairleigh Dickinson University alumna, Tanesha extends beyond consulting—holding a Women’s Entrepreneurship Certificate from Cornell and is an alumna of Rutgers University CUEED – EPI program. Tanesha actively contributes through articles, speeches, workshops, and engagement in entrepreneurial communities like the New Jersey State Women’s Chamber of Commerce (NJSWC). As a resilient single mother of two boys, Tanesha embodies dedication. Her guidance empowers businesses to thrive, leaving a lasting impact on their journey to success.