Build and Maintain Your Professional Brand
June 9 @ 6:00 pm - 7:30 pm
Presented In Partnership with the City of Plainfield
Having a strong professional brand and a well-thought-out career story can open many opportunities – whether you’re pursuing your next job or growing your business. Today, a business’s brand is often rooted in the story and visibility of its founder, making personal branding a powerful tool for entrepreneurs as well.
In this workshop you’ll learn:
- How to position your career or business story in a compelling way
- How to improve your online presence to attract employers, clients, and partners
- How to build a strong professional network that supports career growth and business development
- How to confidently answer “tell me about yourself” in a way that resonates with employers, customers, and stakeholders
UCEDC offers free services for small businesses interested in exploring government contracting opportunities. To get started with a personal consultation, please click Assistance Request, enter your contact information and you will be contacted by a member of our APEX Accelerator Team.
Learn from an expert
Tanesha Halstead
Training Officer
Tanesha Halstead, a Business Tech Strategist, Coach, and Course Creator, simplifies administrative tasks for small business owners using tech solutions. With 15+ years in business and tech, including four years refining systems for client retention and team productivity, Tanesha brings a wealth of expertise. She blends innovative automation with purpose and personal connections, helping small business owners operate more effectively to save time and money. As a Fairleigh Dickinson University alumna, Tanesha extends beyond consulting—holding a Women’s Entrepreneurship Certificate from Cornell and is an alumna of Rutgers University CUEED – EPI program. Tanesha actively contributes through articles, speeches, workshops, and engagement in entrepreneurial communities like the New Jersey State Women’s Chamber of Commerce (NJSWC). As a resilient single mother of two boys, Tanesha embodies dedication. Her guidance empowers businesses to thrive, leaving a lasting impact on their journey to success.