- This event has passed.
Writing a Business Plan in Times of Economic Change (LIVE WEBINAR)
Presented in partnership with the
Office of Economic Development, City of Plainfield, NJ
Developing a business plan is one of the most important challenges you will face as an entrepreneur. The process of developing a good business plan requires an understanding and appreciation for the tools required to do it right.
This webinar was developed to guide you through that process and give you a hands-on systematic way to develop an outline, investigate and evaluate the resources and create a draft of your own business plan. A particular focus will be placed on assessing aspects of your business plan to meet the challenges of economic change and disruptions like the COVID-19 crisis. In this workshop, we’ll show you how to:
- Research and analyze the individual components needed for a business plan
- Apply skills to create a business plan for different audiences, including investors and banks
- Explain the purpose and future of your business in easy to understand terms
- Describe your marketing, sales, and planning strategies and more
Learn how your finished plan should look in this webinar!
Keith Whelan is a training and mentoring officer at UCEDC, a statewide nonprofit economic development corporation that provides loans to startup and growing businesses, government contracting assistance, and training workshops to entrepreneurs and small businesses.
Prior to joining UCEDC, Keith held various marketing and business development positions at HSBC and also established businesses in the B2B lead generation and financial literacy fields. He served as lead consultant at the Middlesex County SBDC and has been a SCORE volunteer for the Northwest NJ chapter since 2012.