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Business Planning in Times of Economic Change – Live Webinar
Presented in partnership with
Hudson County Economic Development Corporation (HCEDC)
Developing a business plan is one of the most important challenges you will face as an entrepreneur. The process of developing a good business plan requires an understanding and appreciation for the tools required to do it right.
This webinar was developed to guide you through that process and give you a hands-on systematic way to develop an outline, investigate and evaluate the resources and create a draft of your own business plan. A particular focus will be placed on assessing aspects of your business plan to meet the challenges of economic change and disruptions like the COVID-19 crisis. In this workshop, we’ll show you how to:
- Research and analyze the individual components needed for a business plan
- Apply skills to create a business plan for different audiences, including investors and banks
- Explain the purpose and future of your business in easy to understand terms
- Describe your marketing, sales, and planning strategies and more
Learn how your finished plan should look in this webinar!
Learn from an expert
Dr. Jairo Borja
Having served in a variety of positions during his career, Dr. Borja has helped many small business owners and entrepreneurs to be successful through various training programs and empowerment initiatives.
As a result of his dedication and relationship with several business organizations, he is a sought-after speaker for the business industry at many events and in a variety of forums as a subject matter expert. Dr. Borja is an author, podcast host and President of Borja Consulting Group. He also donates his time to several organizations. Dr. Borja received a Doctor of Business Administration Degree in Marketing from Walden University, Master of Business Administration Degree in Management from Long Island University and a Bachelor of Business Administration Degree in Management from Berkeley College.